At betterbusiness our aim is to leverage the impact of meaningful companies by providing the best performance-based customer acquisition solution on the market, powered by AI and machine learning.

The SEA Manager is managing online advertising campaigns based on objectives of lead generation and sales. Developing and planning the strategy and execution of campaigns on an international level and across multiple product verticals.

You will work closely with our partner management, product, and functional operations teams. This role is a unique opportunity to meaningfully contribute to the rapid growth of betterbusiness and that of our partners.

Please note, this team is based in European time zones, and we are specifically looking for people to join us in these time zones ±2 hours only.

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Responsibilities

• Plan, steer and optimize Pay per Click campaigns with respect to budget and target KPIs in our markets

• Constantly analyze the performance and come up with optimization strategies

• Monitor accounts and adjust bidding strategies

• You collaborate with our Conversion Rate Optimization Manager, Operations, and Product teams to employ a structured conversion optimisation process using A/B and multivariate testing of landing pages

• You work hands-on with the whole team to implement a global marketing strategy

• You are responsible for the creation and presentation of quarterly/ad hoc reports, covering campaign performances, auction insights, etc.

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Business Impact (KPIs)

• Adclicks, spend, sales, revenue, roas, conversion rates, cpc

• Data quality in Google & Bing

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Skills needed

• 3+ years experience in SEA

• Experience in working with popular Performance Marketing tools, such as AdWords, Bing Ads and Bid Management tools

• You have a high affinity for numbers and a deep understanding of Google Analytics as well as Microsoft Excel

• You have excellent communication skills and the ability to meet deadlines and prioritize workloads

• Entrepreneurial spirit, creativity and a hands on mentality

• This is a unique and great opportunity to show off your fabulous analytical skills

• Spanish or French native language skills as well as proficient business English language skills are mandatory

• German, Italian, or Portuguese language skills are a plus

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Benefits

• 100% remote and flexible: You prefer to start your day very early or want to travel the world while working? Just do it!

• No 9 to 5: Instead of looking at the hours worked, we look at our company goals. If possible, we want to achieve them with 5 working hours per day

• Your favorite hardware: You can choose your favorite hardware and OS, and we provide all the equipment you need

• Agile work environment: In order to work in the most productive way, we use state-of-the-art tools like Slack, Jira or G Suite and modern project management methods like OKRs or Scrum

• Training and seminars: We have a fixed budget for you to use to attend training seminars or conferences of your choice

• Great retreats: In order to create beautiful experiences together as a team, we organize betterbusiness retreats several times a year

• We care for people and the planet: we invest one day per year as a team to support a social or sustainability project. Furthermore based on our success, we regularly donate money to various organizations

 

Interview Process

At betterbusiness, we care a lot about who we hire. In order to create the most impact for our partners, we need to build high performing teams. Our recruitment process consists of four stages:

1. Application

2. Initial 15-30 minute conversation with the hiring manager

3. Meet the team: 3 interviews up to one hour each with the hiring manager and co-workers. Depending on the role, we may ask how you would solve a problem and present your solution to the team

4. Decision

 

betterbusiness embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We strongly believe that the more inclusive we are, the better our work will be.